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NEWARK, N.J. -- There aren't many Buffalo Bills fans around Pensacola, Fla.

New Orleans Saints, Tampa Bay Buccaneers, Miami Dolphins, Jacksonville Jaguars ... All those teams make sense for folks in Florida's panhandle.

But a Bills fan grew up there, was thrilled by the K-gun offense there and got taunted about four straight Super Bowl losses there.

On Sunday, he'll have a chance to win the Super Bowl himself.

"I remember watching Thurman Thomas and Andre Reed play, and to be able to play the game at that level now is just unreal for me to think on," Seattle Seahawks receiver Doug Baldwin told me today at Super Bowl Media Day in the Prudential Center.

Baldwin, a 25-year-old Stanford grad, was too young to remember the Bills' Super Bowl run, but he latched onto them because he was a pee-wee running back who adored Thomas' style.

"I was moved to being a Buffalo Bills fan," Baldwin said.

In the heady days when Jim Kelly and Dan Marino battled for the AFC East crown each year, Baldwin took a lot grief for his allegiance.

"It was frustrating," Baldwin said. "As a fan, I got attached to the players and the team.

"My uncle was a big Dolphins fan. We'd go at it all the time. But it was a friendly rivalry within our family."